Marketing with Twitter

Course Name

Marketing with Twitter

Contact Hours: 3

Course Description

Social Media is the new word of mouth, and has replaced traditional communication mediums in recent years. Most people are only scratching the surface on the interesting things they can do with these social media websites. Twitter is a fantastic platform for reaching a large number of people with minimal effort. You never know how far-reaching a single tweet can be!

Please note: Course of study may be completed earlier than indicated.

Outcome

Upon successful completion, students will understand how to reach target audiences using the Twitter platform.

Assessment

The LMS uses practice exams prepare you for your exams differently and more effectively than the traditional exam preps on the market. You will have practice quizzes after each module to ensure you are confident on the topic you have completed before proceeding.

This will allow you to gauge your effectiveness before moving to the next module in your course. The courses also include practice exams designed to replicate and mirror the environment in the testing center. These exams are on average 100 questions to ensure you are 100% prepared before taking your certification exam (not included).

Outline

Twitter 101

  • 1.1 Limiting the Number of Actions
  • 1.2 Setting Your Twitter Preferences
  • 1.3 Finish Setting Up Your Profile
  • 1.4 Twitter Widgets
  • 1.5 Who to Follow
  • 1.6 Connect
  • 1.7 Bringing Followers from Facebook
  • 1.8 Intro to Hashtags
  • 1.9 Examples of Hashtags
  • 1.10 Monitoring What’s Going On
  • 1.11 Using Twitter for Social Listening
  • 1.12 Social Media Tips
  • 1.13 Hashtags Across Social Media