Hotel Sales And Operations Instructor-Led

Course Name

Hotel Sales And Operations Instructor-Led

Contact Hours: 30

Course Description

Students will be introduced to the principles and procedures of hotel sales and operations. Opportunities for reflection and practice are provided. Students will learn to respond to requests for proposals and determine whether or not to bid the business. Methods for finding business, marketing, building internal and external relationships and selling techniques will also be taught.

COURSE ACTIVITIES AND ASSIGNMENTS

Each Lesson includes an online review as well as application exercises. Additional notes throughout the course will ask you to complete independent research and application, consider various ideas, or discuss and share insights with friends or family. Students will be required to join one professional organization, fill out a "Create Your Own Hotel" worksheet, research a local property and complete two exams.

Maximum time to complete this course is 90 days. To be completed in that time: 8 reviews, 8 exercises, 1 worksheet, 1 research activity, join 1 organization, 1 mid-term exam and 1 final exam. All reviews, exercises and other assignments are submitted electronically to your instructor with results returned via email. 

Outcome

Upon successful completion of this course, you will be able to:

  • define industry terminology
  • be familiar with and use industry acronyms
  • explain the importance of internal communication to stage a successful event
  • effectively process Request for Proposals (RFPs)
  • explain how hotel operations function
  • demonstrate proper sales etiquette
  • demonstrate the hotel sales process

Assessment

Successful completion of all reviews, challenges and quizzes. Participation in online Discussion as specified in the course. You will receive a welcome letter from your instructor which will include greater detail regarding grading criteria.

Outline

Each Lesson includes an online review as well as application exercises. Additional notes throughout the course will ask you to complete independent research and application, consider various ideas, or discuss and share insights with friends or family. Students will be required to join one professional organization, fill out a "Create Your Own Hotel" worksheet, research a local property and complete two exams.

Lesson 1
Overview of Hotels

Lesson 2
Overview of Hotel Sales, Yield Management

Lesson 3
Hotel Marketing Concepts

Lesson 4
Finding Business

Mid-Term Exam

Lesson 5
Qualifying Groups

Lesson 6
Request for Proposals (RFPs) and Rate Quotes

Lesson 7
Making the Sale

Lesson 8
Hotel Contracts and Operations

Final Exam